Warna Berrier

Warna is a Performance Marketer at ICTRecht, where he holds overall responsibility for paid channels. He contributes to strategy while also taking care of day-to-day execution, continuously testing and optimising to get the most out of every channel. Alongside this, he works with data and dashboarding to make performance visible and support well-informed decisions.

Before joining ICTRecht, Warna gained experience at two agencies. He started at a media agency in the programmatic department, then moved on to a B2B performance marketing agency. That combination gives him a strong foundation in both data-driven advertising and what actually works in the B2B market.